Contextual Advertising & PPC Program Reviews

Google AdWords: Advertise your products online

2007-09-08T23:40:00.000+08:00

What is Google AdWords?

Google AdWords is a quick and simple way to advertise on Google, regardless of your budget. AdWords ads are displayed along with search results on Google, as well as on search and content sites in the growing Google Network, including AOL, EarthLink, HowStuffWorks, & Blogger. With searches on Google and page views on the Google Network each day, your Google AdWords ads reach a vast audience.

When you create an AdWords keyword-targeted ad, you choose keywords for which your ad will appear and specify the maximum amount you're willing to pay for each click. You only pay when someone clicks on your ad. To save you even more money, our AdWords Discounter automatically reduces the actual CPC you pay to the lowest cost needed to maintain your ad's position.

When you create an AdWords site-targeted ad, you choose the exact Google Network content sites where your ad will run and specify the maximum amount you're willing to pay for each thousand page views on that site. You pay whenever someone views your ad. As with keyword-targeted ads, the AdWords Discounter automatically reduces the actual CPM you pay to the lowest cost needed for your ad to win the placement on that page.

There's no minimum monthly charge with AdWords -- just a nominal activation fee. You can choose from a variety of ad formats, including text, image, and video ads, and easily track of your ad performance using the reports in your online account Control Center.

AdWords is Google's branded P4P service. This offering
classifies Google as part Pay per click (PPC) Search engine. The service places
relevant text-based ads both within Google, termed "sponsored links", and on
external sites willing to host Google ads, termed "Ads By Gooooooooooogle."
These external sites are those that use AdSense, the other side of the Google
advertising model. Companies wishing to promote their products or services can
enroll in this program. ... according to wikipedia

Google AdWords is the search advertising program that helps you:

Expand your marketing presence. With AdWords, you can get the attention of people entering over two hundred million search queries per day.
Get qualified leads. Your ads appear when people search for keywords you choose for your business. You're reaching an audience already interested in what you have to offer.
Earn more. With AdSense, you make money when people click your site's Google ads. Imagine the additional revenue you can earn through AdWords.
Keep your costs down. Relevant AdWords ads get better placement. If your ads are targeted, you can enjoy the most visible positions without necessarily paying more.
Focus on your business outside of advertising. Create your ads. Set your budget. Activate your account. Then let AdWords bring new customers to you.

So, if you're an advertiser or want to promote/sell your products online, Google AdWords program is the most suitable choice for you. Join AdWords now & look for the fast increasing on your sales!

AdWords Info
Minimum traffic: -
Countries allowed: All
Languages: All
Revenue Type: - (you're as an advertiser not publisher)
Popularity score: 3.5/5
*Average: requires a website & great if you're an advertisers & want to increase site/products sales

Bidvertiser: The Site Targeted Marketplace

2007-09-08T22:54:00.000+08:00

About Bidvertiser

In 2003, Bpath spotted the need of website owners to sell their ad space directly to advertisers, overcoming the disadvantages of automated systems, like Google's AdSense and Overture' Content Match, where neither the advertiser nor the publisher has any control of the advertisements' quality, pricing and timing. Bidvertiser On-Site Bid Per Click offers website owners with the ability to sell their ad space, automatically, to the highest bidder, on a price-per-click basis, where the price is mostly effected by the quality and popularity of their website. Advertisers can place ads directly on sites of their choice and pay only when a visitor clicks-through their site. Bidvertiser serves text ads in all types of standard ad units, including banners, buttons, skyscrapers and inline ads.

Bidvertiser is divided by 2 categories: Advertisers & Web Publishers

Web Publishers
Make money from your Website or Blog - get paid for every click!
Make money with affiliate program that pays you for every clickYou get paid for every visitor that clicks on an ad. Our goal is to enable you to make as much as possible from your advertising space, by letting advertisers bid on your ad space. We pay monthly, either by check, or instantly through PayPal with a minimum of only $10

Web/blog publishers can sign up here:
Make money from your Website or Blog with BidVertiser

Advertisers
Create and place your text ads on thousands of relevant websites
Run your ad on our pay per click advertising networkand start receiving new targeted and easy-to-convertprospects in less than 10 minutes:

1. Browse our categorized directory of websites
2. Select the appropriate sites for your business
3. Set your desired geographic targeting
4. Create your text-ad
5. Set budget and capping
6. Your ad is up and running

Advertisers can sign up here:
Place your ad on thousands of sites with BidVertiser. Get $20 in FREE clicks.

more reviews coming soon!

Bidvertiser Info
Minimum traffic: No
Countries allowed: All
Languages: English
Revenue Type: CPC
Popularity score: 2.0/5
*Average: good only if you have a very huge site traffic

AdSense: The comprehensive way to monetizing your blog or site.

2007-09-07T02:07:00.000+08:00

What is Google AdSense?

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages.
It's also a way for web site publishers to provide Google search to their site users, and to earn money by displaying Google ads on the search results pages.
The program is free, and combines pay-per-click and pay-per-impression advertising - meaning you get paid for valid clicks on the ads on your site or search results pages as well as impressions on your content pages. So go ahead and try this program. One application gets you approved for both AdSense and AdSense for search - you can decide to use any combination of these products on your pages.
Googe AdSense team will review your application and follow up with an email within 2-3 days. If you are accepted into the program, you can log in to your new account and get the HTML code to insert into your webpages.
Keep in mind that participation in AdSense requires you to have a website. If you don't have one, you can sign up for a free blog at http://www.blogger.com/ or create and publish useful, attractive webpages using Google Page Creator, at pages.google.com.

You can apply for AdSense program by following the links for AdSense at the top side of this page.

Google Adsense for publishers and webmasters
Google AdSense is a fast and easy way for website publishers of all sizes to display relevant Google ads on their website's content pages and earn money. Because the ads are related to what your visitors are looking for on your site - or matched to the characteristics and interests of the visitors your content attracts - you'll finally have a way to both monetize and enhance your content pages. It's also a way for website publishers to provide Google web and site search to their visitors, and to earn money by displaying Google ads on the search results pages.

If you're looking for the great source of money or income & you're having a moderate website visitors, AdSense is perfect for you. Some peoples, became successful with AdSense & even make a living with it. So why not give it a try!

AdSense Info
Minimum traffic: No
Countries allowed: All
Languages: Arabic, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, Finnish,French, German, Greek, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Slovak, Spanish, Swedish, Turkish
Revenue Type: CPM, CPC, Referral Program
Popularity score: 4.5/5
*Average: recommended

Do you know what is Contextual Advertising?

2007-09-05T03:22:00.000+08:00

According to the Contextual-Advertising.org:

Contextual Advertising is a relatively new form of advertising on the web that will consider the context of the site, a page or a search query, to display ads from advertisers that correspond to the topic. Its usual form is text-based, using regular hyperlinks, sometimes small graphics and brief descriptions to attract users that may be interested. It is usually highly targetted and is better accepted by users because it is less obstrusive, less bandwith hungry and more relevant than the classic graphical banners. For example, a web page about photography will automatically draw advertisers selling cameras and other photo related accessories. It also has the benefits of making the job of a web publisher easier to find sponsors, as the contextual advertising company acts as an automatic middle man between publishers and advertisers, who bid for specific keywords using an auction system. The same can be said for advertisers, since they now have access to thousands of possible web sites to automatically advertise on. It usually works as Pay per Click, meaning the publisher only generate revenues when a user actively click on an ad, as opposed to Pay per Impressions, an older system that generates revenue based on the number of time the ad is displayed.
Google was on the forefront of this innovation when they created Google Adsense, the first major contextual advertising program. In the beginning, these new ads appeared with their search engine, but they soon expanded it to include webmasters and their web sites, which they named their "Content Network". Using a few ligns of Javascript code, publishers could insert Adsense on their web pages and it would then automatically serve relevant ads using Google's search algorithm. Google also considers other factors such as the geographical location of visitors and their languages, so ads can actually be different for each visitor. Other companies followed with similar programs, but they lacked the sophistication of Adsense since they demanded specific keywords from webmasters instead of detecting them on their pages. Other big players on the web are now slowly embracing this terrific new marketing technology, such as the Yahoo! Publisher Network and MSN adCenter. Contextual Advertising is making it now possible for smaller webmasters and publishers who own small hobby sites to monetize their efforts without spending all their time dealing with appropriate sponsors that may not necessarly be interested with smaller sites when taken on an individual level.